Impact of advertisement of direct to consumer ayurvedic proprietary medicine
Journal name: International Ayurvedic Medical Journal
Original article title: Impact of advertisement of direct to consumer ayurvedic proprietary medicine
The International Ayurvedic Medical Journal (IAMJ) is a peer-reviewed scientific publication dedicated to Ayurveda. It aims to integrate Ayurvedic concepts with modern scientific understanding, offering a comprehensive source of validated knowledge for both the modern Ayurvedic community and the broader medical fraternity.
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Sharma Trivendra Kumar
Bulani Nikki
International Ayurvedic Medical Journal:
(Publishing full-length original papers and reviews on ayurveda)
Full text available for: Impact of advertisement of direct to consumer ayurvedic proprietary medicine
Year: 2014
Copyright (license): CC BY-NC-ND 3.0
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Adverse effect, Alternative medicine, Quality assurance, Economic benefit, Clinical trial, Traditional System of Medicine, Ayurvedic practitioner, Pharmaceutical companies, Ayurvedic proprietary medicine, Direct to Consumer Advertisement, Ayurvedic products, Health information, Misleading claims, Over the counter drugs (OTC), Indian OTC market, Consumer health, Ayurvedic pharmaceutical companies, Over the counter drug.