Significance of Marketability
Marketability, in a Western religious context, is defined as the creation of value. This concept focuses on how religious ideas and practices gain acceptance and spread within Western societies. It emphasizes the generation of worth, potentially both spiritual and economic, that makes a religion appealing and successful in attracting followers and resources. The concept suggests a dynamic where religious elements are adapted and presented to resonate with Western cultural values.
Synonyms: Desirability, Appeal, Popularity, Demand, Attractiveness
The below excerpts are indicatory and do represent direct quotations or translations. It is your responsibility to fact check each reference.
The concept of Marketability in scientific sources
Marketability, within a Western context, refers to the generation of value. Sources in the region define it as the process of creating worth.
From: Sustainability Journal (MDPI)
(1) Marketability refers to how easily a product can be sold, and the increased pigmentation enhanced marketability and consumer appeal, according to collaborating farmers.[1] (2) Marketability should be continuously improved alongside human capital so that the digital economy can give full play to enhancing carbon productivity according to the document.[2] (3) It refers to the ability of a product or service to attract customers and generate sales, influenced by factors like price, quality, and perceived value in various industries.[3] (4) Marketability and profitability of the top US commercial banks are analyzed by Seiford and Zhu, relevant to financial performance and firm productivity.[4]
From: Religions Journal (MDPI)
(1) It is the generation of value within the Western context.[5]